Meet the team
Each Insightful team member brings a unique set of skills, experiences, and perspectives to the table. This allows us to find innovative ways to solve challenges, communicate complex concepts, and deliver exceptional service to our clients.
CEO
BJÖRN ORRENIUS
Insightful co-founder, former media buyer and strategist, foodie and Newcastle United enthusiast.
Analyst
REBECCA JÄRKEMYR
Talented digital marketer and wine connoisseur. Insightful's longest-serving team member.
SEO specialist
ANDERS LINDAHL
A Google whisperer and floorball coach. Want more search visibility? Anders is your man.
Online marketer
LANA POTTER
A budding digital marketing superstar and huge Beyoncé fan.
Trainee
EMMA SJÖBERG
The newest team member of the team but already knows her way around Google Ads and LinkedIn like a pro!
